Starting today, Google and Yahoo are rolling out new email sender requirements. If you're sending bulk emails and you haven't done your homework, this will have a significant effect on your email deliverability. And nobody wants to end up as spam.

Kelsey speaks at the University of Tasmania about how they can land a graduate role in marketing

In 2023, with the continual rise of TikTok and the powerhouse marketers shaking the industry up, I’m stepping firmly into my Gen Z status. I’m old enough to have been on MSN, Myspace, and Tumblr, and I carried a point-and-shoot camera around in my pocket instead of an iPhone in high school, but I’m also a digital native. I don’t remember a school environment that didn’t include laptop trolleys, and I had a smartphone by the time I was in college.