The Project & The Brief
The business was under new ownership, and unfortunately in all the many tasks that come with purchasing a business, no marketing activity had been completed since June. Luckily, sales had still been relatively steady, and there was an audience of customers eagerly waiting for a new range to be launched.
Stock was due to be delivered in the coming week, after which the creative team were set to produce a campaign video and series of stills, as well as a full in-studio ecommerce shoot. They were interested in collaborating with H&H on the development and rollout of the launch plan. Below you’ll find the details of the project, all of which we pulled together as a team for an incredible two week turnaround.